With Local Leads, we run targeted lead generation ad campaigns that put your clinic in front of people actively searching for your services and send them directly to your Local Therapist Directory listing to enquire or book.
You don’t need to build funnels, learn ad platforms, or set up complicated tracking. We handle the strategy, campaign build, optimization, tracking, and you focus on helping clients (what you do best).
Our team specializes in lead generation for therapists and allied health clinics. With campaigns designed around high-intent searches and local service areas. Simply put, we don’t focus on “running ads”. We focus on what’s really important: increasing new patients.
Depending on your market, we may use channels like Google Search, Meta, and other placements to reach the right people at the right time. The goal is always the same: tracked enquiries you can measure.
For example, campaigns we ran in 2025 for Australian allied health clinics generated 26,000+ client bookings and contributed to $11M+ in estimated revenue across our managed accounts.
Results vary and figures are based on individual clinic performance.
Bookings in 2025. New patient appointments generated from local leads for our clients.
Client Revenue. Approximate revenue attributed to our campaigns in 2025.
Average ROA. For every $1 spent on lead generation, our clients saw $20+ back on average.
New patients per clinic. Established clinics under our services typically see 600–748 new patients from local lead services over 12 months.
You became a therapist to help people, not to stew over marketing & advertising strategies. We run the lead generation engine to send qualified traffic to your Local Therapist Directory profile, where clients can enquire or book. Once you sign up, we’ll:
On the 30 minute call we will explore your clinic’s unique needs to determine the most suitable Local Leads Package for your circumstances. We’ll define your core service(s), ideal client, and the locations you want enquiries from.
We make sure that your Local Therapist Directory listing is set up to convert ideal clients with clear services, strong positioning, and the right enquiry/booking pathways. We also determine what to track as “leads”. Leads may be enquiry form submissions, phone calls, or even custom CRM tracking (if your online booking system allows it).
We build and launch campaigns based on your plan, market demand, local competition, location, services, and ideal patients (for example, this could be, ‘sports-specific chiropractic’, or ‘pelvic floor physical therapy’). We then direct traffic from varying platforms to your Local Therapist Directory listing.
Ideal clients click through to your listing, check your profile and reviews, and take the next step on the page: call, enquire, or book. Those actions are tracked so you can see how many patient leads are generated for every dollar spent (and calculate your return on investment).
We monitor performance and work on improving results over time (targeting, messaging, budget pacing etc.). Each month you’ll receive a report from the chosen platform to show the performance of the campaigns. No editing, or making the data look nicer than it is, we make sure you see everything (the good, the bad, the ugly – normally not too much of the last two). You see:
Perfect for solo practitioners, multidisciplinary allied health clinics, chiropractors, podiatrists, physical therapists, and anyone wanting more bookings. If you can be found on Local Therapist Directory, we can help send more of the right clients your way.
And you don’t need to:
We handle all of that. You stay focused on seeing patients and running your clinic.
Before we partnered with this team we were clumsily trying to run our own Ads and, in hindsight, basically throwing money around. Since working together, our ads have driven significant growth in new clients and filled up our diaries. We still fine-tune campaigns with them and it’s easily one of the best business collaborations we’ve made.
The team has been fantastic to work with. From the start they made big improvements to our online presence and we’ve seen amazing performance as a result. They now manage our Ad campaigns and support our ongoing marketing strategy as we continue to grow the business. I highly recommend working with them.
What felt like a daunting overhaul of our online presence was made simple and seamless, and the end result was exactly what we were hoping for. The team has also been incredible with ongoing updates and management of our Ad account. They’re easy to communicate with and quick to action requests. I can highly recommend them for allied health marketing and Ads strategy.
We’ve engaged the team to manage our Ads as part of our marketing, and it’s been a great decision. They’re responsive to our questions, consider our ideas, and balance them with what’s best for ad performance. I’d recommend them to any allied health business wanting support with Ads.
Their management of our Ads has significantly boosted our online visibility and driven valuable traffic and enquiries to the clinic. The strategic approach and regular performance reviews have delivered tangible results for our business. They’ve been an amazing partner in growing our online presence – the real deal. Highly recommend.
Josh and Brett oversee the Local Leads packages on the Local Therapist Directory. Both have extensive experience in running successful ads for therapists and allied health clinics in Australia, Singapore, UK, and US. Across these campaigns, clinics have commonly generated hundreds of new client enquiries per year (results vary by location, specialty, competition, and seasonality).
The team behind Local Therapist Directory’s Local Leads is Newcastle Creative Co (NCC), an Australian-based creative consulting agency that specializes in websites and performance marketing for allied health. You can learn more about Josh and Brett on the NCC website:
No. All Campaigns are run through Local Therapist Directory’s ad accounts, so there’s no extra setup or logins required. Our team currently manages millions of impressions a year for allied health clinics, so you get that experience without any extra logins.
Straight to your Local Therapist Directory listing. From there, they can call, submit an enquiry, or book using the options you’ve added to your profile.
We track measurable actions on your profile such as enquiry form submissions, booking link clicks, and call clicks (where available). Custom CRM tracking may be possible depending on your setup (eg. embedded Cliniko booking forms).
No. Like all digital metrics, we cannot guarantee performance. We set our lead goals as targets based on the average performance of last 7 years of metrics data. Results vary by specialty, location, competition, seasonality, and budget. The first month can include a learning period.
Our most commonly platform is Google Search, as that is where most users are actively searching. However, we may use any other social platform (Meta, LinkedIn, Google Display etc.) based on what is most likely to generate enquiries for your specific service and market.
Healthcare advertising has strict standards. We make sure all promoted profiles and featured listings adhere to U.S. healthcare advertising guidelines. We have over 5 years experience with advertising Allied Health, so you can trust that your clinic will grow ethically and confidently.
Our Local Leads Plan offers priority featured placement at the top of search results in the Local Therapist Directory plus ad campaigns to generate new client enquiries.
Have more Questions? Book a complimentary call to explore options.
